At John Azzi, fashion is more than a statement; it's a narrative woven into every stitch and fold. We believe that each garment should tell a story, blending the art of drapery, fabric manipulation, and experimental embroidery to create pieces that transcend trends and speak to the soul.

Our journey began in 2019 with a vision to redefine fashion as a storytelling medium. We draw inspiration from the rich heritage of traditional techniques, infusing them with a contemporary twist. Our expertise in drapery transforms fabric into fluid, sculptural forms, while our innovative manipulation techniques push the boundaries of what textiles can achieve. Every piece is crafted with meticulous attention to detail, turning fabric into an expressive language of its own.

Our experimental embroidery is where artistry meets technique. By pushing the envelope of traditional embroidery, we create intricate designs that are as unique as the stories they tell. Each stitch and embellishment is carefully considered to enhance the narrative of the garment, making every creation a work of art.

Join us at John Azzi, where fashion is a living story, and every garment is a testament to the fusion of craftsmanship and creativity. Celebrate the beauty of drapery, the intrigue of fabric manipulation, and the innovation of experimental embroidery with us. Here, fashion becomes more than an aesthetic—it's an evolving masterpiece.